TuGo has appointed Jasmine Bender as a regional account manager, bolstering its business development team.
Based in Invermere, BC, Bender will focus on supporting the company’s relationships with partners and advancing its business development efforts in the region.
She will be responsible for strengthening TuGo’s presence in Western Canada by working directly with brokers, partners and other industry stakeholders. Her role includes providing support, sharing insights, and identifying opportunities for collaboration to help meet business goals.
Bender brings more than a decade of experience in the insurance industry, with a background that includes both individual and group travel insurance. Her work in front-line roles has provided her with a practical understanding of customer and partner needs, which she will apply in her new position at TuGo.
“TuGo is excited to welcome Jasmine Bender to the team,” said Chad Hofmann, vice president, Business Development. “Her experience in working with leading travel insurance providers across Canada will be a tremendous asset as we continue to build strong relationships with our partners. We’re confident that her wealth of knowledge will help drive meaningful results and support our commitment to growth.”
Canadian-owned and operated TuGo has provided travel insurance solutions since 1964. The company serves Canadians, visitors to Canada and international students, offering products and services for travel both within Canada and abroad. Its offerings include emergency medical insurance, trip interruption and cancellation coverage, as well as 24/7 in-house emergency medical assistance and claims support.
In 2020, TuGo requalified as a platinum member of Canada’s Best Managed Companies. According to the program, applicants are evaluated by an independent panel based on their strategies, investment practices, research and development capabilities, and commitment to corporate social responsibility.